With single and multi-select questions, you provide the possible answers upfront. Users either select exactly one option or can choose multiple suitable answers.
This lets you capture needs, interests, and experiences in a structured way—for example, relevant purchase criteria, features used, or reasons for a particular decision.
Sometimes the most important insight is in your users’ own words. With short and long free-text questions, you collect specific feedback, improvement suggestions, and context—with an individually adjustable character limit.
AI Sentiment Analysis then helps you categorize text responses faster and identify key sentiments in the feedback.
With rating questions, your users can share their assessment in just a few clicks. Use, for example, a star rating or a numeric scale and tailor the display to your question.
Ratings are especially suitable for quick evaluations of products, content, or digital experiences—without unnecessarily extending the feedback process.
Sometimes a quick reaction is enough. With emoji questions, users can share their opinion intuitively via icons, Apple-style emojis, or a simple thumbs-up/thumbs-down choice.
This reduces effort for your participants and is especially suitable for short feedback moments along the customer journey—such as right after an interaction or on specific areas of your website.
With NPS questions, you can quickly and consistently measure how your users rate your company, product, or digital offering. In addition to the classic NPS scale from 0 to 10, you can also capture feedback via an intuitive 5-point emoji scale.
This way, you can choose the right format for your target audience and survey context—from established NPS measurement to a quick, visual snapshot of sentiment.
With ranking questions, you let your users sort predefined options by their personal preferences. This helps you see not only what’s relevant, but also what matters more than something else.
Ideal for prioritizing, for example, product features, purchase criteria, or potential improvements—and deriving clear action priorities from them.
With matrix questions, you let your users rate multiple aspects using the same answer scale. This allows you to ask about, for example, different product features, services, or areas of a website clearly within a single question.
This makes more extensive evaluations more compact and ensures the answers can be compared directly—without having to create a separate question for each aspect.
With the dedicated email question type, you can request contact details directly within your survey. Custom checkboxes for consent and opt-ins can be combined directly with the question.
At the same time, the email address remains clearly defined as personal information and kept separate from regular free-text responses—important for controlled handling of personal data and features like PII Masking.
After the last answer, your survey doesn’t have to simply end. With custom thank-you screens, you thank your participants and can share relevant information or next steps.
Depending on the answers and the flow of the survey, you can also display different completion pages. That way, not every customer journey ends with the same generic message.
